Putting measures in place to eliminate the spread of the COVID-19 pandemic has significantly contributed to the transfer of human activities to the online environment, thereby contributing to the increase in the use of e-commerce. The main goal of our research was to identify whether the field of e-commerce is a suitable object for investors in Slovakia. We examined the customers' behavior when shopping online and the development of this behavior in the future. We determined, based on our assumptions, hypotheses that were verified by statistical methods and coefficients suitable for measuring the relationships between nominal respectively dichotomous variables, namely: chi-square and Cramer V. Linear regression was used for variables measured by the Likert scale, and subsequently, the data were also evaluated by cluster analysis. The research was carried out using the questionnaire method on 646 randomly selected respondents older than 18 years living in Slovakia. The research results showed a major increase in the use of e-commerce in Slovakia during the COVID-19 pandemic and at the same time the estimated increased use of ecommerce in the future, which confirms that e-commerce is a promising area for new investments in Slovakia.
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